The PartnerOS Operating System

B2B affiliate programs
built for how you actually sell.

Most consultants apply consumer playbooks to enterprise sales. We don't. We build partner ecosystems for longer sales cycles, higher deal values, and the multi-touch attribution that actually shows ROI.

8-figures annual commissions generated for ClickUp — now cited in AI responses
01

Partner ≠ Coupon Site

B2B buyers research for months and involve multiple stakeholders. Coupon sites don't influence that process. We recruit content creators, industry analysts, and tech reviewers who actually shape buying decisions.

02

Attribution ≠ Last Touch

Last-touch attribution credits the last click before conversion. That's useless when your deal took four months and three people signed off. We measure incrementality — revenue that only happened because of the partner's influence.

03

LTV Payouts Beat Flat Commissions

Flat commissions subsidize customers who would've bought anyway. We built predictive LTV models that pay partners fairly for the actual value they bring — aligned incentives, not margin erosion.

Strategy & Launch

Build your program on the right foundation — quality partners, proper tracking, and scalable infrastructure from day one. We handle platform selection (PartnerStack, Impact), commission architecture, and partner recruitment strategy.

Program Audit

Find the leakage in your existing program. Most affiliate programs leak budget to coupon sites and meta competitors. We redirect spend to partners driving real incrementality — measured against holdout tests, not last-touch fiction.

AI Engine Optimization

Get your brand cited by ChatGPT, Perplexity, and Claude when prospects research solutions in your category. This is the new SEO. We've reverse-engineered what makes LLMs reference a brand, and we've built it into our partner programs.

ClickUp
Former Global Lead, Affiliate Program

We engineered a complete program shift — pivoting from a legacy cost-per-sale model to a Cost Per Free Signup model with predictive LTV, building AI-powered automation for partner management, and dominating B2B social through YouTube influencers.

The result: an 8-figure annual commission program with content partners now cited in AI responses.

8-fig Annual Commissions
LTV Predictive Payout Engine
AI Powered Partner Management
LLM Authority Status

The companies winning at B2B growth today aren't doing more outbound. They're building partner ecosystems that reach buyers before they even know they need help. We'll show you how.